Meet the Pressler

Ciara Pressler

I’m Ciara Pressler, a strategist working with new and growing businesses. My personal mission and professional passion are the same: to help people clarify their vision and create an actionable plan to make their goals a reality.

My latest book Game Plan: Achieve Your Goals in Life, Career, and Business lays out the best practices for authentic success and a framework for strategic goal-setting, including success principles and what to do when you’re stuck.

I create content focused on sharing best practices for marketing, business, and career development, and how to do it all with strategy and style. That includes my webseries The AudienceDIYPR Publicity Bootcamp, editorials, articles, and blog posts. I also do guest speaking at conferences, schools, and events on how to be strategic about building your business, career, and professional network.

In 2016, I launched the first Pregame Clubhouse in Portland, OR, a space for people to create their Game Plan for success. Our members are business owners, managers, and creative professionals who are committed to personal and professional growth. My collective Pressler Collaborative creates custom marketing and PR strategy for businesses and projects in entertainment, media, real estate, tech, finance, fitness, lifestyle, and beyond.

Before I started PC, I led marketing and membership for Gen Art, a national organization supporting emerging artists in fashion, film, art, and music. At Capes Coaching, an entertainment industry career coaching firm, I led all marketing and co-launched their corporate training programs. Partners and clients included Acura, American Express, Diageo, InBev, New York magazine, The New York Observer, Time Out New York, Viacom, A&E Networks, MTV, and many more.

Before marketing, I was a performer – that career transition was the inspiration for my first book, Exit Stage Right: The Career Change Handbook for Performers. I worked on many film, television, and stage projects in New York City as a performer, writer, and producer, including my play, Marathon: A Comedy in 26.2 Scenes. Trust me, it was hilarious.

I split my time between East and West Coasts and have worked with clients in North America, Europe, and Asia. My professional network also spans continents with connections to innovators in multiple fields.

I love to connect with entrepreneurs and creative professionals. If you’re moving past the idea stage and into implementation, I can provide unique insight based on real-world experience. Drop me a line at


Ciara Pressler Exit Stage Right“We’ve worked with Ciara throughout our 10 years of business, from creating our brand to the launch of our latest program. Ciara never fails to meet our needs in a clear, direct, organized manner. She is passionate, creative, and extremely well-attuned to trends, and makes the marketing process feel seamless. Her knack for capturing the essence of a product/service and communicating that to the desired audience is something that can’t be taught – she simply just gets it.”
- Executive Director, Coaching Firm

“Ciara really helps to bring clarity to your business goals and strategy especially when it comes to creating a marketing plan. We have worked with her on numerous occasions and every time Ciara has brought professionalism and a great sense of humor coupled with a strong business sense. I highly recommend her.”
- Founder, Digital Firm

“Ciara is a pleasure to work with. She has clear goals, outstanding communication and leadership skills, and a whipsmart approach to getting the job done efficiently and with panache. I would recommend her to anyone as a go-to marketing expert.”
- Digital Strategist